Monday, September 10, 2012

A630.6.4.RB_50 Reasons Not to Change: The Tribes We Lead_Wathen_Sandra
Re: Ted.Com video; Ideas worth spreading with guest speaker Seth Godin.

It is interesting how a person reacts to another person’s excuses for not wanting to make change.  While others will also eventually fall into that same trap; I personally get very frustrated – sometimes angry.  I believe in change and I understand the importance of continuous change as it is required to maintain a level of success in today’s quick paced, high-tech, and dynamic environment.  I have to admit though, it has required me to change in the way that I think as far as seeing beyond today and planning for the future.  It is human nature to not want to change things, and change is all about how you think.  When you think deeply on this subject; change is the only way to progress.

Establishing groups or also known by Seth Godin as “Tribes” can be one of the biggest ways to implement change since it inspires large advocate groups.  Although Seth describes these as tribes; I think of them as common interest groups.  Either way, they are people that are connecting their ideas through their respective group.  These groups can change the world through their movements.  However, always know who you are connecting with and also know who you are leading, as this will impact the success levels from the group with which you plan to inspire.
When change is made, it is okay that someone is upset.  It is normal to have resistance to change.  However, finding ways to develop “Tribes” allows the followers to accept change rather than be forced to change; less people upset - instead have personal interest. 
You can overcome the way you think by changing your thinking that creates those types of responses to change – you can do this by being willing to challenge status quo; find ways with your group to change the culture by connecting people. 

Commit to people and the cause.  Once you have captured the followers, they will become like your disciples; professing your word.  See the process below for how to make change through establishing tribes - based on how you tell your stories.
Internet has given us a unique social ability; a human, social unit.  It is essential to understand the power of the cyber world in that it provides a new and profound way of making your ideas turn into tremendous change; maybe even change the world; dependent on the nature of the change.  Sharing ideas give tribes (groups of ordinary people) power to lead and make change. This now becomes a great power, as it provides for followers the necessary and collaborative strength sufficient for success.   So, let’s start making change!

As far as my career, I plan to continue to build coalition groups to support my cause.  It is like anything, if you get the support you need, you can move mountains.  I will try to implement Seth’s methodology with respect to the “Tribes” in my work environment.  This perspective seems to have a unique way of approaching groups to gain them as followers.

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